The MSI General Way

MSI General Experience

We are determined to make your experience with us enjoyable and productive. We are committed to making you feel like our DesignBuild experience was special – one you get only from us.

This focus drives our belief that the only thing that matters is consistently delivering outstanding value to our clients. The way we do business at MSI General differentiates us from other firms. Every project. Every day.

Together, we are designing excellence, building trust, and delivering outstanding value to our clients The MSI General Way.

DesignBuild

MSI General is a fully integrated DesignBuild commercial construction company, combining architectural design and construction management services under one roof. Our team of professionals—including architects, engineers, interior designers, estimators, project managers, field superintendents, and administrative support—works seamlessly to deliver high-quality, efficient, and innovative building solutions.

We believe we can best serve you by partnering closely with you. We invite you to become an integral part of the DesignBuild process to ensure that your vision and needs are at the forefront of every decision. Our team of award-winning designers, architects, engineers, and construction professionals is committed to working directly with you to develop the perfect solution tailored to your needs.

Single Source Responsibility™

Through our Single Source Responsibility™ philosophy, we offer you the peace of mind that comes with knowing we handle every aspect of the project. From initial concept to final construction, we take on the hard work of coordinating and managing all elements, ensuring that the project is completed on time.

Better Communication

Streamlined communication prevents disputes over unclear documents, costs, designs, and methods of construction. Our Project Team is all in one building and meets frequently to exchange the flow of information, giving you the peace of mind to focus on your business.

Cost Savings

Single Source Responsibility™ means our construction team provides their experience and input on plan details before final designs are complete. This allows more time for our estimating team to ask questions and adjust prices, resulting in a cost control advantage to you.

Improved Risk Management

Performance aspects of cost, schedule and quality are more clearly defined and managed by MSI General’s Project Director who is the leader responsible to manage these risks. This reduces the potential for surprises, errors, and omissions.

Faster Project Completion

Since our design and construction teams overlap inhouse, communication wait times are diminished. To avoid hang-ups within the construction schedule, critical stages and early decisions on lead times are calculated by our team. Our goal is to deliver at a higher quality and a faster pace.

Superior Results

Experts in design and construction contribute to all aspects of the project throughout our DesignBuild process. Obstacles and deterrents are more easily recognized and handled accordingly. With over 65 years of experience, we confidently stand behind our work with an industry‑leading, five‑year warranty.

Less Stress

We believe we best serve you by partnering with you. We invite you to become an integral part of the DesignBuild process, working directly with our award‑winning architects, designers, engineers, and construction professionals. With your direct involvement, our experienced team will develop the right solution at the right cost. You can rely on us to do the hard work of delivering on time and within budget, from the simplest of projects to the most complex.

Life of Your Project

Our vision is to be the best DesignBuild commercial construction general contractor in Southeastern Wisconsin. To achieve this, we use a rigorous process we call the Life of the Project Manual or LOPM for short. This refined program is built upon over 65 years of experience and guides our entire client experience. Each step or phase has multiple checklists, schedules, and formats that help us exceed your expectations.

Dream phase

Dream

Vision Becomes A Possibility

We establish clear goals aligned with your budget and operational needs. Led by a Project Executive, our team meets with you to understand your vision and expectations. We then develop conceptual plans to set an initial budget and major milestones.

Design phase

Design

Possibility Becomes A Plan

We translate your goals into efficient, buildable project solutions. You stay actively involved as we develop a building model that meets your stakeholders’ expectations and your budget.

Contract phase

Contract

Plan Becomes A Commitment

We align project scope, schedule, and cost with complete transparency. Our team develops the architectural and engineering documents, confirms the schedule, establishes subcontractors, obtains project approvals, and secures permits.

Building phase

Build

Commitment Becomes A Reality

We complete your project with precision and accountability. Our team executes the schedule, monitors the budget, coordinates trade partners, and keeps you updated on job status throughout construction.

Own your project

Own

Reality Becomes A Legacy

We deliver a seamless transition and maintain a long-term partnership. We hand you the keys, then stay close through closeout, warranty, and follow-up, remaining accountable for the work we completed.

Guarantees

Communication

Straightforward, honest communications from beginning to end.

Our commitment to proactively inform and seek your input helps you make truly well-informed decisions that maximize value and keep your project on schedule. By maintaining a client-centered focus in all our interactions, we can provide unparalleled, meaningful communications that reduce stress and take unnecessary complexity out of your DesignBuild process.

Change Order Policy

Committing to only having change orders you request.

Using our unique, Single Source Responsibility™ DesignBuild approach, errors or omissions will not come back to haunt you – we should, and will, own and address them. It’s your building, and you deserve to decide where and how to invest in your facility development. Others will tell you where the cost of your project begins, we tell you at the beginning where the number ends.

Warranty

Industry-leading, FIVE-YEAR extended warranty.

We confidently stand behind the quality of work our DesignBuild method creates. As a result, we are able to give you added peace of mind with an industry-leading, five-year extended warranty you won’t find anywhere else. This protects your investment and ensures our mutually-beneficial relationship will continue to grow for years to come.